Sarah Hall and Stephen Waddington talk about the latest data in public relations, industry projects and conferences.

PRCA PR Census shows growth in public relations, signposts challenges
The PRCA’s PR Census 2016 shows that public relations is booming but that there is no room for complacency on issue such as modernity, ethnicity and diversity.

#FuturePRoof mental health initiative for ICCO and PRCA
The latest #FuturePRoof project for ICCO and the PRCA is focused on mental health. It aims to characterise the issue and signpost to best practice, guidance and support. We need individuals and employers to share their experiences. Please contact Sarah if you’d like to get involved.

Global Body of Knowledge competency framework
The Global Alliance Global Body of Knowledge (GBOK) project published the third version of the Global Body of Knowledge framework. The work is being continued by the Professor Anne Gregory at University of Huddersfield.

Community of Practice, Bled
Sarah and Stephen will host a workshop with Dr. Jon White on 2 July at Bled to explore ways of improving dialogue between academics and practitioners. We welcome your ideas in the form of a letter to the conference.

AMEC Measurement Conference, London
The 2016 AMEC International Summit takes place in London 15 to 16, June. An updated framework for public relations measurement is expected to be launched.

Second #FuturePRoof book in the works
Combined downloads and sales of #FuturePRoof have topped 2,000. Sarah has started working the specification for a second book. Watch out for an invitation for contributions in the next month or so.

PR Festival, Edinburgh
Scotland’s first public relations festival will bring together thinkers and does in public relations on 16 and 17 June. Speakers and workshops will focus on the future of our business.

Further information
If you’d like to get involved in any of the #FuturePRoof initiatives please contact Sarah Hall; follow @WearePRoofed on Twitter; or join the Facebook community.