In Chapter 4 of #FuturePRoof, Stephen Waddington argues that competency frameworks are critical for benchmarking practitioners and continuous professional development.
The opportunity for public relations
Communicating with conscience; influencing organisational leaders to do the right thing
Watch and find out more about #FuturePRoof
Ketchum's Stephen Waddington interviews Sarah Hall about #FuturePRoof; its purpose, content and contributors.
